Excerpt from Original Sketches
Knit Fast, Die Warm
In the creation of the "Knit Fast, Die Warm" design, my inspiration was to impose a punk aesthetic into the traditionally serene and cozy world of knitting. I sought to challenge the stereotypes associated with the craft and create a design that resonates with individuals seeking an unconventional expression of their passion for knitting. The juxtaposition of the classic "Live Fast, Die Young" phrase with the comforting act of knitting adds a sense of humor and attitude to the design. This campaign aims to break free from the conventional norms of the knitting community, offering a fresh perspective and encouraging individuals to embrace the rebellious spirit within their creative pursuits.